2027 season  •  programme, cities and on-sale dates to be announced Join the city lists  ·  info@parallaxsoho.org

For promoters & venues

Bring us the room. We bring the production.

We take touring projects from first routing idea to final settlement — and we quote per project, because a three-city tour and a single night are not the same job.

EngagementProject-based. Scope, fee and deliverables agreed in writing before work starts. No retainer required.
Stage crew working in the wings

What we take on

Six things a promoter should not have to chase

Each of these is a named deliverable in the project scope, not an assumption about who is doing it.

01

Tour planning & scheduling

Routing, availability and a calendar that survives real travel times.

02

Artist coordination

Contracts, riders, travel and day-of contact in one place.

03

Venue arrangements

Room selection, technical fit, load-in and licensing questions.

04

Show production

Crew, lighting, sound and staging, scaled to the room.

05

Ticket operations

Partner selection, price structure and on-sale coordination.

06

Settlement & reporting

A written settlement per event, with the ticket report behind it.

How a project runs

Four stages, each with an output you can hold

Stage 01

Brief & feasibility

Artist or production, target cities, dates window and budget frame. Output: a written feasibility note.

Stage 02

Routing & venues

Room options with technical fit and cost. Output: a routing proposal with two alternatives.

Stage 03

Production plan

Crew, equipment, schedule and contingency. Output: a production schedule and a costed plan.

Stage 04

Delivery & settlement

Show delivery, ticket reporting and a written settlement per event.

What we need from you

  • The act or production, and what the audience should experience.
  • The cities you are considering and any dates that are fixed by the artist.
  • Budget frame for production and marketing, and who carries the risk on unsold tickets.
  • The venue relationship, if you already have one — or permission for us to approach rooms.

Scope, quotes and what is excluded

Quotes are project-based: a single night, a short run and a multi-city tour are priced differently because the work is different. A quote states what is included, what the venue is expected to provide, and what is billed at cost.

Standard exclusions: artist fees, venue hire, local marketing spend, travel and accommodation unless listed. Anything not written into the scope is not included.

What we will not claim

We do not publish client lists, attendance figures or awards we have not been given. If you want references for a specific city or production type, ask — and we will tell you what we can and cannot show.

Inside the work

What a project looks like from our side

Lighting console in a dark booth
One production desk owns routing, crew, equipment and the running order.
Crew working in the wings
Local crew is booked per city against the same technical brief.
Theatre facade in the evening
Venue contracts state who provides grid, power, crew and front of house.

Send a project brief

Cities, dates window, act or production and budget frame. We reply with a feasibility note and the questions we still need answered.

Start a conversationAbout the company

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